Key to an attractive product presentation is the choice of an appropriate multimedia presentation. It is not without reason that home appliance manufacturers turn to three-dimensional animation techniques. Thanks to it, potential customers can be sure that every technical and functional aspect of the appliance has been presented to them in a comprehensive and clear manner.

The Zelmer brand enjoys a tradition of nearly 60 years. Initially producing field kitchens, it now specialises in a wide range of household appliances such as food processors, blenders, juicers, coffee makers and hoovers. With these types of products, the most important thing is that they are reliable, made of materials that ensure durability, simple to use and multifunctional.

A multimedia presentation should emphasise all these features. A 3D animation offers the impression of getting inside the product or breaking it down into small parts, so that the viewer becomes familiar with every last detail of the device, which inspires confidence. In addition, all features can be presented very evocatively.

All this makes the image of Zelmer's product, the Aquawelt hoover, arouse interest, confirming the usefulness of the appliance when cleaning and its ease of use. Subtitles in the form of 2d animation elements and an off-screen voiceover familiarise the potential customer step by step with each function of the appliance. The animation also highlights the simple and modern design of the appliance.

Simple Frame studio specialises in the creation of technical, sales, promotional and corporate presentations in 3D and 2D animation techniques.