Unilogistics, a logistics and transport company, specialises in providing services in the area of land, sea and air freight forwarding. In 2007, it began international cooperation, and currently provides services on all continents. What's more, the company has its own customs agency to ensure smooth clearance.
Simple Frame film studio fully realised the image film project. This type of film is a marketing tool for presenting a company in such a way as to strengthen its positive image. Usually, although this is not the rule, the script is focused around the general characteristics of the company. It therefore covers its activities, its territorial scope, the locations of its headquarters, its additional services and what guides the company in its relations with its customers.
The corporate film for Unilogistics is realised using 3d animation with elements of 2d animation. This form of communication is interesting and pleasant to watch. The colour scheme is consistent with the company's visual identity, in which orange is the leading colour. It is extremely important that all the elements of which the image is composed relate to the company's image. This gives the viewer the impression of clarity and coherence of the material presented. Due to the wide possibility of distribution channels and, therefore, the potential large audience reach, the video must be immediately comprehensible.
Simple Frame also creates corporate, product, promotional and training videos. Each of these can actively and effectively support a brand's positioning inside and outside the company. All stages of filmmaking, pre-production, production and post-production should be carried out with the leading message the image film is intended to carry in mind.