Animations for the LED screen are a great complement to TV or Internet commercials. They can also be a stand-alone marketing project. Thanks to the fact that LED screens are public and accessible to all, they have many recipients and gain a huge number of supporters. LED screens can be found both outdoors - on city streets - and indoors - in public facilities and at mass events. Animations for LED screens should be creative, interesting and imaginative. It should be remembered that in most cases it will be an image without sound. All the more reason why every second must be planned and not accidental. Projects for LED screens are very effective and increasingly popular. It is worth taking advantage of the potential and opportunities they offer.