Recommendations and good reviews are the best kind of advertising for a particular product, service or brand. We take into account the opinion and experience of others because we do not like to be unpleasantly surprised; it is better to know what awaits us and what we can expect.
This is why companies are increasingly encouraging and convincing customers with image films. Such a film is a great advertisement in which the advantages of a specific offer are presented. The image film we produced for Collage of Europe was based on interviews with various people connected with the organisation. Thanks to the exterior and interior shots of the building, the viewer is able to get at least a minimal insight into Collage of Europe and arouse the desire to find out more about what it has to offer. The image film conveys information and encourages people to take advantage of the services or products on offer. As with the project for Collage of Europe, the image film must sow the seeds of curiosity, arouse interest and positive emotions. On top of this, enjoyable editing guarantees success.