Why advertise?
Even the best products will not exist without proper advertising. It is through advertising that a brand makes contact with customers, builds trust and arouses interest. And for such messages there is no better medium than television. Why? First of all, it arouses emotions, relaxes, provides entertainment - such an environment is the best arena for acquiring Customers. However, the stimuli and weighting provided by programmes and films are so pronounced that fewer and fewer adverts match them. As a result, they are drowning in the colourful world of television, unnoticed or quickly forgotten. Television advertising has become an art that is difficult to master and often difficult to understand. And viewers - potential customers - are increasingly demanding, bored by repetition, looking for innovation and unconventional approaches. This is why fewer and fewer TV commercials are effective. The world of advertising has already seen a lot. To make a name for yourself you have to stand out, to be one step ahead of the others.
See what makes the ads from Simple Frame stand out
Simple Frame advertising studio comprehensively deals with the production of commercials. We know the world of television very well, we know how to satisfy the viewer's eye. Thanks to this we are able to create an appropriate commercial for a particular product. Advertising that will satisfy the viewer's visual experience, arouse interest in the product, engage, and ultimately increase sales. We take an individual approach to each production. We choose the strategy, the story, match colours and style to the specific brand, product, current events or current reality. We start with an idea and a script. We attach great importance to these because it is on the script that all subsequent stages of work are based. The organisation of the film set, while at the same time securing it for any unexpected eventuality. Then working on set - an intensive day or days of work by a professional film crew and artists. And finally the post-production of the commercial material in our post-production studio.
Working on the set of the Ludwik commercial
This is exactly how the Ludwik dishwashing liquid TV commercial featuring Magda Gessler was created. As its executors, we created the script and organised the shooting set down to the smallest detail. A commercial film is governed by its own rules, it requires appropriate technical facilities and equipment, with the camera playing the most important role. The quality of all the equipment, but above all the camera eye, translates into the quality of the image. We shot the commercial with an Arri ALEXA camera - thanks to this, the image is modern, the colours perfectly rendered and saturated, and the image sharpened. it is above all thanks to the superior quality of the image that we can realise all our intentions and creative visions with the greatest precision.
Storyboards play a very important role. They allow you to imagine the whole story.
Storyboards make it easier to work on set later.
